How To Use Google Analytics To Track Site Visitors From RSS feed
Understanding and analyzing where your site traffic comes from is vital to your site’s success. By using the campaign tracking functionality you can measure various mechanisms, including RSS feeds, that drive traffic to your site and make necessary changes.
Google Analytics’ campaign tracking is based on link tagging. You embed a piece of information in the link that drives traffic to your site. When the user arrives on your site, Google, using the UTM, decodes the embedded campaign information and tags the user.
This is how I track my RSS generated traffic by using the utm_medium tag.
How to add the utm_medium tag to your RSS links:
Original URL
http://feeds.feedburner.com/web2mom
Modified Url
http://feeds.feedburner.com/web2mom/?utm_medium=RSS
When someone arrives on your site with “utm_medium=RSS” in the URL Google will know that an RSS feed delivered the user to your site.
To see a summary of your RSS traffic, look at the Marketing Optimization > Marketing Campaign Results > Medium Conversion report. This report compares mediums with respect to number of visits, pageviews per visit, conversion rates, and average visit value. You should see a “RSS” listing in the “Medium/Source” column of the report..
You can add similar campaign tracking functionalties for email newsletters, organic searches or even affiliate links.
There are more than one way of doing this. But this is by far the easiest method, IMO.
Speaking of RSS, may I ask you to subscribe to web2mom’s RSS feed? 
Good luck & Smiles
Shri Nagesh
Comments
2 Responses to “How To Use Google Analytics To Track Site Visitors From RSS feed”
Leave a Reply
Can i use this blog as reference in my college report
Regards
sam
Thanks for such a nice post.
Regards
Hunies