Google Analytics Vs Yahoo Analytics

Google Analytics has evolved to become a very important factor in a web. I wonder how we lived without all the data and insights that we are deriving using this tool. Yahoo is getting serious with analytics through the purchase of Indextools. For obvious reasons, Yahoo made Indextools free with a rebrand into Yahoo Web Analytics (YWA). This leaves the users with rich, dynamic statistics derived from the innovative corporate competitiveness – all for free.

Here is a slideshow that compares Google analytics and Yahoo web analytics.

While absolutely anyone can signup for Google analytics, Yahoo has made its analytics available only to Yahoo Advertisers or through Yahoo web analytics authorized consultant. Google’s success mantra is making its products available to the widest audience possible without any constraints.

Share your opinion:  Which analytics service are you using? and Why?

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